In addition to being a successful businessman with the likes of P&G, Coca-Cola and British American Tobacco, Laffery has coached national and Olympic-level athletes in the United States, Nigeria and the Philippines.
Speaking at the Arabian Business Forum in Dubai, Lafferty said that businesses can learn a number of principles from the world of professional athletes that can help make individuals – and entire firms – be “champions” in their field, rather than merely occasional winners.
(Source: Arabianbusiness.com YouTube channel)
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