Together with Tariq Hussain, Coutard went on to build a user-friendly dashboard using simple charts and tables, realising meanwhile that it could be applied to people outside of professional sport to achieve their own personal fitness goals and monitor their health.
Shortly afterwards Bodyo was born, and with it health analysis pods that read vitals measurements and provide users with personalised nutrition and training plans. The software is so advanced, the firm claims, that it can study social behaviours based on pictures posted or places visited to offer sustainable solutions that are already habitual or aspirational to the individual.
In this edition of Inside AB, Bernd Debusmann look at this home-grown initiative to ask how it paves the way for the coming wave of wearable tech that will shape our lives much sooner than most of us anticipate.
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(Source: Arabianbusiness.com YouTube channel)
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