These tributes to the distinguished driver combine daring design, innovative features and high-performance style – ideal for individuals who choose to live life in the fast lane.
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ABB FIA Formula E Championship 2019/2020
Gallery: Porsche reveals 99X Electric Formula E racing car
Porsche and TAG Heuer look back on successful collaboration in motorsport.
ABB FIA Formula E Championship 2019/2020
TAG Heuer partners with Porsche Formula E team
Agreement covers the ABB FIA Formula E Championship 2019/2020 which will see the Porsche works entry under the name of TAG Heuer Porsche Formula E Team
Monaco Formula 1 Grand Prix
TAG Heuer launches limited edition 1969-1979 Monaco timepieces
The watches mark the 50th anniversary of the timepiece, and will be successively revealed throughout this year
Brand View
TAG Heuer appoints Shadani Consulting as new PR agency for the Middle East
Shadani Consulting will work with the Swiss avant-garde brand on its 2019 media engagement strategies, creative activations and collection launches
Everest climb
Video: First Saudi woman to climb Everest
Raha Moharrak – the first Saudi lady to summit Everest – is TAG Heuer’s first Arab brand ambassador. She joins the likes of Cristiano Ronaldo, Bella Hadid and Chris Hemsworth as TAG ‘friend of the brand’.