John will lead Stagwell’s new MENA office, driving growth and fostering collaboration among local agencies and partners
Public relations
Latest in Public relations
ASDA’A BCW
After Sunil John, the PR industry will never be the same
Sunil John is leaving the PR giant ASDA’A BCW that he founded 24 years ago. His impact in the industry has been huge
ASDA’A BCW
Sunil John to leave ASDA’A BCW
Sunil John, president of the Middle East and North Africa, and founder of ASDA’A BCW, will be leaving the firm
AB In Focus
AB Talks: Why the PR industry is facing its own mental health issue
PRCA MENA launched the 2nd annual Mental Health report earlier this month which showed an industry facing up to mental health issues
employees wellbeing
MENA PR professionals reveal mental health concerns
According to the Public Relations and Communications Association (PRCA) MENA Mental Health Report, 42 percent say their mental health was worse due to the pandemic, one in 10 have had mental illness
Emirati Women's Day
With lazy PR, such as ‘pink washing’ – nobody wins
We need to keep the media happy, to keep our clients happy and ill-educated ‘amateur’ PR activities give our industry a bad name
brand reputation
The subtle art of crisis management
How to effectively navigate through and adapt your public relations strategy during a crisis
ASDAA Burson-Marsteller
Why the Middle East PR industry must adapt to ‘profoundly changed’ landscape
PR boss Sunil John says the regional industry must rethink its business and operating models
communications
Are you too old for TikTok?
In attracting 800 million active users, TikTok is one of the fastest-growing social media platforms, but should you be one of them?
2021 Predictions
Why the communications industry has emerged from 2020 as a winner
After a record night at the MEPRA industry awards, Hill and Knowlton CEO for EMEAx, Bashar AlKadhi, looks at an unprecedented 12 months and what is on the horizon in 2021.
Dubai
Grayling Dubai CEO acquires business to create new PR firm
Loretta Ahmed acquires regional Grayling operations from parent company Huntsworth
business leaders
Lessons in communications with Tara Rogers-Ellis, Mojo PR
Lessons from Leaders: Keeping up with the speed of change – and the ability to move quickly enough to remain effective – is one of the biggest challenges in the PR industry, says Tara Rogers-Ellis, Mojo PR
ASDA’A Burson-Marstellar
ASDA’A BCW named ‘Middle East Consultancy of the Year’ at the EMEA SABRE 2019 Awards
Agency takes the top regional award at gala awards night hosted by The Holmes Report in London
ASDAA Burson-Marsteller
Asda’a wins PR brief for streaming firm StarzPlay
Asda’a BCW is appointed as corporate communications partner to subscription video on demand service
2019 Prediction
2019 Outlook: Why this is the year to speak up and take a stand
Media: Business leaders in the region must be aware of developments in a wide array of industries, writes Sunil John, founder and president Middle East, ASDA’A BCW
#media
Video: Are we in the midst of a PR revolution?
In recent years, the lines between PR, media, advertising and events have blurred to the point where everyone is seemingly fighting for the same space.
Ayman Fakoussa
Dubai’s The Qode: local company, global reach
Dubai-based luxury PR and events company, The Qode last week announced a strategic partnership with European firm The Independents and its founding agencies, Karla Otto and K2. Dipesh Depala and Ayman Fakoussa tell CEO Middle East what the deal means for their company