The move not only gives the Chinese online retailer access to the huge Indian market, but also helps diversify its supply chain
Online fashion
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Bong Guerrero
Designers pay up to $22,000 for one show in Fashion Forward Dubai
Bi-annual fashion event was halted for two years after facing ‘viability’ concerns from stakeholders
Amazon
Fashion goes digital in the UAE
Soaring figures suggest 2017 is the year that fashion e-commerce in this region finally took off. Experts say that the only real questions that remain are who the big e-commerce players will be, and how brick-and-mortar malls will compete with the online players