The conference will feature global and regional creators including Olivia Culpo and Amanda Cerny
ITP Live Conference
Latest in ITP Live Conference
Influencer marketing
ITP Live launches first GCC influencer marketing survey
Results of influencer marketing survey will be revealed at ITP Live conference on Nov 28
Influencer marketing
Opinion: Everybody wants to be an influencer. Sondos Al Qattan shows why most people shouldn’t
ITP Live general manager Ahmad Bashour on why Influencer marketing is now a serious business, with serious rules
Ali Akawi
Inside the new rules for UAE social influencers
The UAE has introduced new laws to regulate social influencers, which will also ramp up the cost of doing business. But ITP Media Group CEO Ali Akawi says this is to be very much welcomed
Influencer Marketing Summit
Opinion: From selfie to self-employed – the UAE influencers
New regulations mean that social influencers will have to grow up fast
Filip Jabbour
What the new regulations mean for social influencer marketing in the UAE
By June 1 this year, anyone wanting to post promotional or advertising material on a website or social media channel will need a license. At last week’s ITP Live Influencer Summit, we asked the main players in the sector what the new regulations mean for social influencer marketing in the UAE
Diana Hamade
Influencers should be regulated, say UAE legal experts
Social media influencers should be treated as businesses, say lawyers
Dubai
Every brand should be a film-maker, says ITP Live panel
Resonate with trending topics and aim to capture attention within three seconds, say expert
Dubai
Revealed: Logan Paul’s top tips for digital influencing
Video sharing platform YouTube offers more effective engagement, says digital star
Andrew Neil
In pictures: ITP Live Conference in Dubai
US social media star Logan Paul and Sir Martin Sorrell were among the speakers at ITP Live’s conference in Dubai
Dubai
Influencers are not reshaping the media landscape, says Martin Sorrell
Influencers have not gained the power or the influence that other forms of digital, social and traditional media still have, said WPP chief
digital marketing
Social media influencing is not a bubble, says Logan Paul
Influencer broke world record at the Dubai Mall on Saturday November 11
Facebook
Logan Paul and Sir Martin Sorrell to headline ITP Live conference
Event to take place in Dubai on Sunday 12 November
businessman
Social media star Logan Paul to appear at Dubai Mall
Meet and greet planned with his UAE fans on Saturday November 11
businessman
Logan Paul: this way to fame, fortune and the future of digital influence
Four years ago, virtually no one had heard of Logan Paul. Today, he is one of the world’s biggest social media stars with a reach of 48 million. But this is just the beginning, as the 22-year-old has his sights on building a billion dollar empire on the back of his following
Dubai
Social media superstar Logan Paul to speak at Dubai conference
Hollywood influencer with 48m reach will appear at ITP Live event