The group opened a 12,000-square-foot store at Dubai’s Ibn Battuta Mall last week, which signals its expansion strategy across the two markets
Forever 21
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Bankruptcy
Forever 21 in UAE unaffected by US bankruptcy filing
The fast fashion brand in the emirates is franchised by Sharaf Group, which also operates electronics giant Sharaf DG
Bankruptcy
Forever 21 files for bankruptcy, adding to retail apocalypse
Once popular among teenagers in the 2000s for its affordable but eye-catching designs, Forever 21’s signature bright-yellow shopping bags have become a rarer sight as Generation Z consumers