Consider what is reasonable for your customers to expect, to what extent you currently deliver that consistently, what the obstacles are, and what the gaps are
customer behaviour
Supply chains in the GCC consumer goods industry found lacking after Covid litmus test
Region’s FMCG industry is still grappling with the impact of coronavirus as prices of raw material have increased along with price inflation
Dubai Future Foundation, Richemont launch initiative to spur start-up solutions in the luxury retail sector
The DFF-Richemont initiative aims to redesign the luxury customer experience and help Richemont utilise modern technologies to analyse data, study customer behaviour and engagement
Indian aviation tech company to help Middle East airlines revamp customer loyalty programmes
IBS will also offer a novel ‘pay-as-you-use’ option to the financially stretched airlines looking to invest in revamping their customer loyalty programs through technology upgrades.
Establishing customer trust during times of crisis
During any setback, companies must learn how to navigate their business and serve and reassure customers through challenging times
From bricks to clicks: Making the retail switch to online
What are the challenges for traditional retailers and operators when deciding to go fully digital?
Middle East consumers ‘more technologically advanced’, says PWC survey
Middle East twice as likely to pay using their mobile phones, bigger tendency to shop through mobile
The modern customer is connected – are we prepared?
Brand View: Organisations must learn how to best serve their modern customers, writes Haidi Nossair, marketing director, Middle East, Turkey and Africa at Dell EMC
The modern customer is connected – are we prepared?
Brand View: Organisations must learn how to best serve their modern customers, writes Haidi Nossair, marketing director, Middle East, Turkey and Africa at Dell EMC