After witnessing the 2011 Egyptian revolution, former journalist Ahmed Moor decided to launch Liwwa, a peer-to-peer funding platform that would address the MENA region’s $240bn SME funding gap by lending money to growing businesses.
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Ahmed Moor
Start-up crowdfunding: Window of opportunity
Ahmed Moor set up SME crowdfunding platform Liwwa in Jordan in the hope of tackling MENA’s funding gap. The Palestinian-born co-founder explains how he is cashing in on the region’s “lost opportunities”