The Rossoneri raked in record revenues of $319.2m, up by $53.2m from 2008/2009 figures, boosted by the third highest broadcast revenue in this year’s edition of the Money League, $191m. However, the club face a struggle to maintain or increase this due to the introduction of collective selling of Serie A broadcast rights from 2010/2011 and a more equal distribution of revenues amongst Italian clubs.

In addition, reaching the Champion’s League Round of 16 earned the club $32.2m, dwarfing the $541,520 they earned in 2008/2009’s UEFA Cup run.

 Despite finishing third in the league and their Champion’s League appearances, Milan’s matchday revenue fell by $2.8m to $42.3m in 2010, accounting for only 13 percent of total revenue. The 16,900 decrease on 2008/2009’s average league attendance of 59,700 has left Milan’s matchday revenue as the lowest of the top ten clubs in the Money League, with the exception of Juventus, and lower than the matchday revenue of some clubs that didn’t even make the top 20.

Commercial revenue also decreased marginally, down by $947,660 to $85.8m, but a new deal signed with Emirates Airlines, worth $81.2m a year for five years, is expected to help the club generate strong commercial revenues in 2010/2011.

In the short term however, the club’s performance in both domestic and European competition will determine how highl y they finish in next year’s Money League.