Haji Husein Alireza & Co Ltd (HHA) was established as a general trading company in 1906 with diverse interests in foodstuffs, building materials and jewellery.
In 1926, it became the first company to import and distribute automobiles on a commercial basis in the Arabian Peninsula, under the eye of founder Haji Hussein Alireza.
Although HHA’s business has been relatively diversified throughout the years, the automotive field has remained the main focus of the company’s activities.
Today, Haji’s son Ali Hussein is CEO, and HHA is the exclusive distributor of Aston Martin, Ford Mercury, Mazda and MAN commercial vehicles in Saudi Arabia.
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