Apparel LLC is a premier name in the retail fashion industry. Ved founded the company in 1996, with three stores selling US brand Ninewest. Today it has close to a thousand outlets across the GCC, and sells over 50 household fashion brands. Under Ved’s leadership, the company has lofty ambitions to become recognised as the market leader, globally. The coming months should also see plans to push into new territories such as Czech Republic, Hungary, Pakistan, Egypt and Philippines come to fruition.