The Dubai Racing Club (DRC), organisers and hosts of various races at Meydan including the $30.5 million Dubai World Cup, is planning to adopt the metaverse as its host venue.
DRC announced it will launch the Dubai Verse Cup (DVC), a metaverse-based gaming platform, starting Sunday, 15 January.
The Dubai Verse Cup will allow users to immerse in horse racing scenes and experience the tension and stimulation of the sport using their smartphones and VR/AR devices. Owners of the DVC’s digital assets, such as synthetic horse NFTs, can track their development as they race and breed, earning tokens based on their performance.
Sheikh Rashid bin Dalmook Al Maktoum, Chairman of DRC, said: “Dubai is a future-focused city with an emphasis on innovation and technology.
“The revolutionary Dubai Verse Cup, the first-of-its-kind metaverse horseracing game based on the most spectacular race in the world, the Dubai World Cup at Meydan Racecourse. Our aim is to create a platform that appeals to horseracing fans while building a new community of racing enthusiasts.”
DRC has developed the gaming platform with its exclusive technology partner, DVCC Meta Technology. It will be powered by the real world of thoroughbred racing. DVCC Meta Technology will also sponsor Sunday’s seven-race card, which is the eighth meeting of the season at Meydan Racecourse.
Vincent Shi, CEO of DVCC Meta Technology, added: “The metaverse platform uses blockchain technologies and a play-to-earn model, allowing users to enjoy the futuristic setting of the Meydan Racecourse while indulging in multiplayer track races. Winners earn rewards such as trophies and tokens, which can be exchanged for NFTs like horses, perks, skins, and avatars.
“We are working to make it an open platform, allowing third-party developers and users to generate content to enhance the DVC’s user experience. Dubai is no stranger to establishing and commissioning new ideas; we believe our partnership will only allow us to grow faster and further.
“The metaverse game will be released during the Dubai racing season at the Meydan racecourse through several versions, starting with a public beta that will soon be available for testers.”