Global gifting marketplace Flowwow on Wednesday announced the launch of a limited edition ‘UAE Scents’ perfume collection, co-created using СhatGPT, on the occasion of UAE National Day celebrations.
The exclusive line of fragrances is designed to capture the distinctive essence of each Emirate, providing a sensory journey and an unforgettable olfactory experience – “perfect for those who desperately fell in love with the UAE,”, the company said.
Flowwow said it asked ChatGPT to generate a way to capture the individuality of each of the emirates through scents to prepare the perfume collection.
“Leveraging the insights collected from AI, Flowwow and perfume professionals experimented with the ingredients and formulated seven exclusive fragrances,” the company said.
Slava Bogdan, CEO and co-founder of Flowwow said the UAE is a melting pot of cultures, where traditions, beliefs, and lifestyles intertwine harmoniously.
“The UAE also embodies a spirit of constant evolution. In anticipation of the UAE National Day, Flowwow embarked on a journey to redefine traditional gifts, presenting a distinctive and innovative option – the ‘UAE Scents’ Collection, co-created with ChatGPT,” Bogdan said.
“By blending AI capabilities with human expertise, our goal was to meticulously craft a limited-edition gift collection that authentically captures the very essence of the UAE,” Bogdan added.
Each fragrance in the ‘UAE Scents’ collection embodies the soul of a specific Emirate, making it a perfect gift for those who value the fusion of technology and traditions, Flowwow said, adding that AI and perfumers drew inspiration from the Emirates’ heritage, landscapes, and unique characteristics for creating the compositions of the perfume collections.
Distinct scent for each emirate
- Abu Dhabi with notes of Oud, Patchouli, Musk, and Santal, reminding of the capital’s unique blend of opulence, tradition, modernity and multiculturalism.
- Dubai with notes of Amber, Patchouli, Vanilla, Ozone and Rose – just like the city’s blend of luxury, innovation, and cultural diversity.
- Sharjah with notes of Citrus, Rose, Orris, and Musk, aligning with Sharjah’s cultural heritage and focus on the arts & education.
- Ajman with notes of Rose, Saffron, Violet, Leather, and Sandalwood, inspired by Ajman’s serene environment and laid-back atmosphere.
- Umm Al Quwain with notes of aromatic Jasmine, Coconut, Tonka, and Oud, mirroring this Emirate’s serenity, natural beauty, simplicity and floral beauty.
- Ras Al Khaimah with notes of Lavender and Wood, it’s warm, spicy, and powdery; inspiration drawn from Ras Al Khaimah’s historical significance, diverse terrain, and cultural richness.
- Fujairah with notes of Freesia, Tobacco, and Leather, it’s woody and spicy, beautifully capturing Fujairah’s pristineness, warm hospitality, and fresh atmosphere.
The company said to obtain these exclusive ‘UAE Scents’ collections, individuals can participate in a giveaway hosted on Flowwow’s Instagram account, starting on November 24. This limited-time opportunity gives a chance for perfume enthusiasts, residents, and visitors to own a piece of this olfactory tribute to the Emirates.
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