UAE-based Gulf Islamic Investments (GII) has announced its partnership with top designer Elie Saab to introduce the first signature styled residences in the UK.
Overlooking Hyde Park, the Elie Saab Residences will be delivered by Grid Properties, a GII subsidiary overseeing the firm’s development projects in the UK.
Mohammed Alhassan, founding partner and co-CEO of GII, said: “We are delighted to be partnering with Elie Saab to introduce an unparalleled and sophisticated living experience in one of the world’s most coveted addresses in London’s West End.
“The launch of Elie Saab Residences is a strategic move to develop and expand our portfolio in the upscale and ultra-luxury space while continuing GII’s tradition of setting new benchmarks with our property development ventures.”
Pankaj Gupta (pictured below), founding partner and co-CEO of GII, added: “We are truly delighted to have found such a natural synergy with Elie Saab as we work towards delivering these extraordinary residences that will offer our customers an unmatched lifestyle.”
Elie Saab Jr said, “After successful launches in Dubai and Cairo, we are proud to announce a new venture with GII for the unveiling of Elie Saab Residences in London.
“It is a natural process following the achievements of our real estate developments. We consider London a major and strategic milestone for the brand’s expansion, and this will reinforce our presence in a prime property market.”
Elie Saab Residences is a restored Victorian-styled new-build development that promises “breathtaking views” of the London skyline.
Saab founded his eponymous label in 1982, at just 18 years old. Since then, the Elie Saab house has been established as one of the major leaders in the haute couture category globally, with ateliers based in Paris and Beirut.
With over $3 billion of assets under management, GII is based in the UAE.
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