Global real estate event Cityscape Global announced the participation of Lord Sugar, billionaire investor and host of the prime-time BBC television show The Apprentice, as a speaker at its forthcoming meet in Riyadh.
Lord Sugar, owner of investment company AMSPROP, is the latest addition to the diverse line-up of speakers across a packed four-day programme, and will speak at the NEOM Future of Living Summit at Cityscape Global this year.
The event is scheduled to be held in Riyadh on September 10-13.
“As the world’s largest asset class, real estate needs a global event where the industry’s most influential leaders across the fields of finance, design and construction can congregate and shape the future direction of the sector,” Lord Sugar said.
“Cityscape has succeeded in doing this – alongside showcasing the world’s most dynamic property market – and I look forward to playing my part in shaping these discussions,” he added.
Cityscape Global: Insights into the cities of tomorrow
Cityscape Global will offer a unique platform for companies from across the globe to showcase flagship projects and explore new avenues of growth in the dynamic Middle Eastern market.
It will also present the latest thinking in design, architecture, master planning and sustainability, and provide a forum to shape future development and construction techniques.
Visitors to the summit will gain exclusive insights into the cities, homes and commercial districts of tomorrow, directly from the people responsible for creating them at the NEOM.
Alongside showcases of NEOM’s own pipeline of transformational, next generation developments, such as THE LINE, Trojena, Oxagon and Sindalah, themes will include smart cities, sustainability, urban planning, digital transformation, and the ideas that are shaping a new future balancing business, people and planet.
Other global visionaries and thought-leaders headlining the summit include Anna Konif Jerlmyr, former Mayor of Stockholm and Board Member of AGV invest; Stephen Yarwood, Urban Futurist and the former Lord Mayor of Adelaide; Lord Gavin Barwell, former British Minister of State for Housing and Planning, and Former Chief of Staff to the British Prime Minister; Ger Baron, Chief Technology Officer, City of Amsterdam, and Jeremy M. Goldberg, Worldwide Director of Government Operations and Critical Infrastructure, Microsoft.
Proptech: The future of real estate
The event will showcase the technological innovations transforming the real estate space, including big data, machine learning and Sci-Fi smart homes, and explore the role of AI and blockchain in the future of proptech.
It will also explore how proptech can influence hot industry topics including sustainability and affordable housing.
Another key programme, Cityscape WIRE (Women In Real Estate), will unite and fuel professional women to thrive in the real estate industry.
Institutional investors from across the world will be attending an exclusive closed-door summit, The Real Estate Institutional Investor Forum (RIIF). This invite-only event attracts major international names from sovereign wealth funds, insurance companies, pension funds, family offices, investment banks and other asset owners.
Alex Heuff, Cityscape, Exhibitions Director, said: “We aim for Cityscape Global to act as a catalyst for discussion, collaboration and positive change. Our roster of speakers and detailed conference programme reflects this with a line-up of recognised industry leaders across all the key touch points that impact on the built environment.”
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