Sheikh Mohammed bin Rashid Al Maktoum, Ruler of Dubai and Vice President and Prime Minister of the UAE, has issued a new decree to amend some provisions of the eLicensing and eTicketing System for events in Dubai.
Decree No. (5) of 2023 amends some provisions of Decree No. 25 of 2013 pertaining to the eLicensing and eTicketing System for events in Dubai.
The move by the Dubai government, under the leadership of Sheikh Mohammed, aims to support the city’s position as a top international events destination and to improve its economic capabilities and competitiveness.
What does the new decree mean?
Under the new decree, the Department of Economy and Tourism (DET) has waived the collection of 10 percent of the actual or estimated value of a ticket sold, or up to AED10 per guest, as stipulated in the previous decree.
This move will increase the profitability of event organisers, which in turn will attract more people to attend events and festivals in the city.
“Dubai’s leadership offers continuous support to develop the events sector and raise its contribution to sustainable economic development. The regulatory amendments, which reaffirm the importance of this sector, provide a strong impetus to the growth of entertainment activities, events and festivals and encourage event companies to organise distinctive events that can attract more visitors to Dubai,” Dubai Festivals and Retail Establishment chief executive officer Ahmed Al Khaja said.
The new Decree is also one of a series of resolutions issued by Sheikh Mohammed aimed at raising Dubai’s economic competitiveness, creating a pro-growth business environment, and further raising standards across sectors, a statement by the Dubai Media Office read.
Recently, Sheikh Mohammed issued a resolution to establish new corporations affiliated with Dubai’s Department of Economy and Tourism to enhance key economic growth drivers including business attractiveness, development initiatives, ease of doing business, consumer protection and sectoral governance, the statement added.
In 2022, Dubai Business Events won 232 bids for hosting global business events in the city.
“The flexibility of Dubai’s legislative framework supports DET’s efforts to contribute to achieving the goals of the Dubai Economic Agenda D33,” Al Khaja said.
He added that Dubai Festivals and Retail Establishment “remain committed to increasing the competitiveness of the business sector and making Dubai the fastest growing and most attractive global business hub.”
Al Khaja also emphasies that initiatives will be launched to maxmise benefits gained from “Dubai’s strategic location and advanced infrastructure to ensure it remains a preferred global destination for tourism, investment and business.”