Dyson has unveiled the first-of-its-kind noise cancelling headphones with an air purifying technology. The website describes it as “Pure audio. Pure air. Anywhere.” Called ‘Dyson Zone’ the unusual looking device is set for sale from January starting at $949 online and in-stores.
The product however has been ridiculed on social media for its appearance.
The device has advanced noise-cancellation, engineered for ultra-low distortion, has a contract-free visor which attaches to the headphone to channel purified air and connects to the MyDyson app for real-time updates.
The visor is magnetically enabled and attaches to the headphones for a continuous stream of purified air towards the nose and mouth without touching the user’s face, for hygienic air delivery and comfortable breathing.
The auto-activity mode uses a built-in accelerometer to monitor movement speed and adjust airflow for breathing rate. The wearable device has a 2-stage filtration system capable of filtering fumes and pollutants.
Dyson engineers have reportedly been working on indoor and outdoor air purification for over six years across UK, Singapore, Malaysia and China with a particular focus on software in the company’s South-East Asia campuses. User trials have also been conducted in the US, UK, China and Singapore prior to the sale.
The Dyson Zone will go on sale from January in China and March in the US, UK, Hong Kong and Singapore.
“Following five years of research and development, the headphones deliver up to 50 hours of ultra-low distortion1, advanced noise cancellation and faithful, full-spectrum audio reproduction. The Dyson Zone™ also captures 99% of particle pollution as small as 0.1 microns2, whilst K-Carbon, potassium-enriched carbon filters target prevalent acidic gases most associated with city pollution, including NO2 and SO2,” the announcement details.
With individuals in major cities being exposed to noise and air pollution due to factors like transport, construction, traffic and more, the Dyson Zone was developed after years of research to tackle these challenges.
Technologically, the device is powered by advanced lithium-ion batteries, USB C charging, 50 hours audio-only run time, 4 hours of combined run tine and a full charge in three hours.
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